Google Search remains one of the most important sources of organic traffic. The company never reveals precisely how the results are ranked, but it does offer guidance to webmasters and publishers so that they may follow best practices. Since Google provides limited...
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SEO
11 Top Free Keyword Research Tools for Your SEO and PPC
These days, businesses of all sizes need strategies for search engine optimization (SEO) and pay-per-click advertising (PPC). One of the many challenges for those unfamiliar with SEO and PPC is figuring out what keywords to use. Luckily, there are numerous tools...
9 Tips for Building Quality Backlinks to Your Business Website
If you are working on getting more traffic to your website, there are many things you need to take into consideration. One of the best ways to increase your traffic is to get quality backlinks integrated throughout your pages. This can be a bit tricky, which is why we...
What is Search Intent and How to Leverage it to Increase Rankings
Google’s ranking algorithms have progressed significantly in the past few years. While it was possible to obtain high rankings for your content through strategic keyword placement and link building in the past, that’s no longer the case. They’re still crucial elements...
7 Link-Building Strategies for Small Businesses That Deliver Results
How do you get more traffic and boost your website’s visibility in the search engines? Link building is a proven way to accomplish both! It will not only increase the chances that someone comes across a link to your website, but it also adds to your reputation factor...
Why You Should Focus on Local SEO in 2022
What comes to your mind when you think of SEO? For most, the answer is a combination of content marketing and keywords. To say that this is a narrow view of SEO, particularly in 2022, wouldn’t entirely be inaccurate. While it’s true that conventional SEO is still as...
Link-building strategies that work in 2022
The guidance on how to get your content to rank high in search results has changed over the years. The focus is always on Google, which is the world’s leading search engine, and it often makes changes to its algorithms that require content marketers to adapt their...